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31 Mar 2020

April News from Rockin’ Rooney

Rockin Rooney Sheltering in Place with his dad.  Helping cook! Normally, I would be making jokes about April Fool’s, but this isn’t a normal time. I’m all for a good prank, but it doesn’t seem like a good time for pulling tricks and pranks on others. I know I’m just a dog and it’s hard to wrap my head around this whole situation we’re all in, but dogs can also hear and we’re also very intuitive, so we can sense […]

29 Feb 2020

March News from Rockin’ Rooney

Happy Irish American Month! While we’re at it, Happy Music in Our Schools Month, National Nutrition Month, National Women’s History Month, Red Cross Month, and Social Workers Month! March, of course, is best known for St. Patrick’s Day on March 17 (also National Corned Beef and Cabbage Day, which makes sense), but two days later, on the 19th, it’s Spring (Vernal) Equinox, or the first day of spring! And that means the last day of winter, too! March also marks […]

28 Feb 2020

The most important social media trends to know for 2020

Social media trends not only change from year to year, but often from month to month these days. Some trends even burn brightly, then burn out. Facebook, Instagram and Twitter remain popular, but other keep challenging them, especially with the younger generation that grew up on social media. The theme of this new decade for many brands seems to be: What does success look like for social media marketing? How do you find a balance between making sense of social […]

19 Jan 2020

Five Key Habits That Build Toward Success in Business

What makes a business successful? There have been numerous books and articles written about this subject. There are key attributes to success that many of these publications bring up, as franchising expert Jeff Bevis writes, such as: “perseverance, believing in your business, and the willingness to work hard and give thought and action to new approaches.” In an article, “5 Habits for Business Success” on the website forbes.com, Bevis identifies the top five habits that build toward successful careers in […]

01 Jan 2020

January News from Rockin’ Rooney

Happy New Year! Is everyone glad to be finished with 2019 and start fresh in a new decade? I know I am! I’m already working on my New Year’s resolutions, but they’re probably much different than yours. You see, you humans are mostly concerned with a few things: weight/fitness, money and dropping bad habits (smoking, excessive drinking, reducing stress). And while 60 percent of you make resolutions, only 8 percent are successful in achieving them. In fact, more than half […]

01 Dec 2019

December News from Rockin’ Rooney

Wow, here we are, the last month of the year. Where did the year go? Wait, don’t we always say that toward the end of the year? Maybe it just seems like the year just rushes by us in a flash. So, what I’d suggest for the last month of the year is take your time, relax, enjoy the waning days of 2019 and be refreshed when 2020 arrives. I know, I know, easy for me to say. I don’t […]

31 Oct 2019
November News from Rockin Rooney

November News from Rockin’ Rooney

Wow, can you believe we’re less than a month away from Thanksgiving 2019, and less than two months to Christmas 2019? Before you know it, 2020 will be upon us! November is a month of thanks and gratitude, but don’t wait until Thanksgiving to express your thanks and gratitude to the ones you love. Besides, Thanksgiving is really late this year, coming on Nov. 28, two days before the end of the month! In other words, start giving thanks early! […]

02 Oct 2019
October News from Rockin Rooney

October News from Rockin’ Rooney

Welcome to October! Well, you know what that means. A chill in the air, pumpkins and pumpkin spice everything, shorter days, and coming up with your Halloween costume! I know Mom is working feverishly on costumes for all of us in the Bulldog Parking Lot. Can’t wait to see what’s in store for me. Hope it’s a superhero — don’t laugh! So, what are the hot costumes for this year, at least for you two-legged types? We’re a little more […]

22 Sep 2019
6 PR Trends Every Business Needs to Incorporate in 2019

6 PR Trends Every Business Needs to Incorporate in 2019

For the public relations industry, writing press releases is no longer enough. With the emergence of so-called “people orientation technology” or what some call Web 2.0, which “allows users to interact and collaborate with each other through social media dialogue as creators of user-generated content in a virtual community,” these innovations and new technologies require the PR industry to be even more adaptable and cognizant of emerging trends. James Cummings, an experienced digital media expert, writer and business psychologist, writes, […]

02 Sep 2019
September News from Rockin Rooney

September News from Rockin’ Rooney

Well, it’s September and summer has come to an end. Well, fall doesn’t officially begin until Sept. 23, the Autumn Equinox, but Labor Day, Sept. 2, is usually considered the last day of summer for most people. And why aren’t people supposed to wear white after Labor Day? Seems kind of silly to have a time when you can’t wear white! And why Labor Day? I get that it’s a federal holiday that celebrates the American labor movement and the […]